Marketing MCQMarketing Chapter 4Which of the complying with statements about marketing knowledge is true?


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Marketing Chapter 4
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Which of the following statements regarding marketing knowledge is true?

A) The benefit of utilizing competitive knowledge is negligible.B) All marketing intelligence is easily accessible for cost-free.C) Marketing knowledge depends upon privately held information.D) Marketing intelligence relies upon publicly easily accessible information.E) Marketing knowledge gathering is more concentrated on getting insights right into consumer activities than competitors" tasks.Answer:D
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