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Counter heralding is parody, designed to make fun of advertising messeras. Public health officials usage respond to ads to administer exact and also truthful indevelopment about vital health concerns, often in a humorous fashion. For example,respond to ads have been produced to respond to the deception and harmful messeras depicted in tobacco ads. Counter ads additionally deserve to be used to expush one’s opinion about a particular concern. View some examples: tobacco, alcohol, opinion.

You are watching: Which of the following is an example of counteradvertising?

Counter ads can be created for any kind of medium—print, video, Web, or radio. Regardless of the topic or message, counter ads administer an aspect of reality that is not generally current in the original ad or message.

Create your very own respond to ad around tobacco! Choose from these ads or uncover one of your very own. The ads below were taken from existing magazines which have actually a high portion of youth readership. Click on each tobacco advertisement to acquire a bigger picture. When you are finished, send us your counter ad and also we will write-up it on our Internet website for everyone to see!

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Things to Remember

When looking at the original ad, think about what is being sassist or even more importantly, what is not being said.

See more: How Do You Say Family First In Spanish ? Family Comes First

For example, carry out tobacco ads ever before point out that smoking reasons premature wrinkling or turns teeth yellow? Of course not!Here is your possibility to disclose the reality behind tobacco ads. The tips listed below will you get began.

Who is your targain audience? For whom are you producing the counter ad? Keep in mind the age of your audienceDid you change the photo to offer an opposite message around tobacco use? Does your picture show the reality of utilizing tobacco? Would your picture catch the attention of someone flipping via a magazine? Did you adjust the message to provide an oppowebsite message around tobacco use? Will the headline capture the attention of your intfinished audience? Is it brief and also catchy? Have you made use of the firm graphic in any type of way to produce your own brand also (For circumstances, Fool instead of Kool)? Did you readjust the tobacco agency slogan to tell what it is really prefer to usage tobacco?