This year marks the 15th year anniversary of BBC ICECREAM, which we commemorated in a number of methods from exclusive collaborative releases to special gifts for our ideal supporters.
Since its inception in 2003 by Pharrell Williams and also NIGO, BBC ICECREAM has been focused on the imagination of “OTHER”—a perspective that has actually positioned the brand on a level of notoriety among streetwear stalwarts and also the fashion industry overall. We"ve continued to carry this mentality in addition to our alternate interpretation and core worth of wealth, watched in our aspirational mantra: "Wealth is of the heart and mind, not of the pocket".
To celebrate our 1fifth year anniversary, we created unique edition varsity jackets, exclusive to fifteen recipients, preferred for their contribution and also support of the brand—through the list evenly split between BBC ICECREAM’s 3 flagship territories: USA, Europe and also Japan.
No information was missed when developing the Golden Bear Sportswear USA-made jacket, which functions premium products including a soft Wool Melton body, Naked Cowhide leather sleeves and also reinrequired cuffs for additional durcapability.
Each jacket is made unique through BBC-themed facets incorporated, consisting of felt appliqué representing the respective regions, the flying "B" logo design and also a retro UFO motif on the earlier. And, for an added touch, we attached a digital pin displaying a loop of BBC graphics.
To celebrate via every one of our fans, we likewise produced a t-shirt and hoodie featuring a screen-printed BBC ICECREAM 15th year anniversary emblem and coordinates of the three Flagship stores in NYC, London and also Tokyo, made for the public and also to be marketed on nlinux.org and also the NYC Flagship.
In enhancement to the one-of-a-kind varsity jackets, we released eight collaborations at this year"s ComplexCon that were symbolic to the integral relationships that have assisted BBC ICECREAM come to be what it is today—some of which gave a nod to our history, while others offered a look right into our future.
NIGO’s Human Made, the newly revived Star Trak, SK8THING and also N*E*R*D offered as collaborators that melted light on BBC ICECREAM’s substantial historic archive, while collaborative projects with SandalBoyz, Private Label, MEDICOM and Pintrill gave insight right into BBC ICECREAM’s propitious future.